Boys 2 Gentlemen
Boys 2 Gentlemen is an incredible organization located in Los Angeles, focused on inner-city youth and their success. We were on a time crunch because Keith needed to show a put-together site to schools who had just received grants, so he could get his programs into their schools.
Services
- User Experience
- Visual Design
- Development
- Hosting & Domain Transfer
Successes
Rebranding
Keith’s previous website featured his primary logo, which was outdated and didn’t portray the professionalism of his organization, as well as green, red, and yellow colors. I pulled the “B2G” from his alternate logo and used the same font for his wordmark and headlines throughout the site. I also adjusted the colors to feature the gold and black, eradicating the green and red. This gave the brand a fresher, modern feel that schools would be looking for when they were deciding to hire him.
Rapid Launch
The agency previously hosting his site had removed his site’s SSL as well as his CDN, which meant almost none of his photos were loading, and users were told his site was dangerous to visit. This site initial build was done in 4 hours because of the time crunch, adding the store and minor edits took 3, and once the domain had been transferred, it was immediately up and running in time for school boards and principals to learn more about him.
